New Retina MacBook Ads Show Apple’s New Marketing Focus in Light of Google Chromebook Specs

　　Google’s newest notebook computer, the Chromebook Pixel, flexed its muscles in the specifications department by boasting an unbelievably high pixel density, one higher than Apple’s MacBook Pros with Retina Display. With that in mind, Apple has apparently taken that into account and re-marketed its MacBook Pro line of notebooks to emphasize that more pixels may not always be better.

　　Originally, Apple marketed its 13-inch and 15-inch MacBook Pros with Retina Display as the “Highest-Resolution notebook ever. And the second-highest.” But with the announcement of Google’s Chromebook Pixel, Apple lost bragging rights in terms of pixel resolution and pixel density, and that’s why the Cupertino company has made some modifications to its Retina MacBook information page and advertisements. Instead of the above tagline, Apple now uses the words “High performance has never been so well defined”, above pricing information for the 13-inch variant.

　　Unlike other OEM-made Google Chromebooks, the Chromebook Pixel is all Google; the device was announced last month, with specifications led off by a 12.9-inch touchscreen with 2560 x 1700 pixel resolution. That equates to a pixel resolution of 239 pixels per inch, a bit higher than the 220 ppi and 227 ppi figures for the 15-inch and 13-inch MacBook Pros with Retina Display respectively. Just like the rest of the Chromebook family, the Chromebook Pixel runs on the Google Chrome operating system, a simple, back-to-basics platform based on the Chrome browser. As such, it’s not as full-featured as Mac OS X and Windows 8, but it does come with some useful applications on board apart from the Chrome browser itself.

http://www.windowsanyway.com/windows-7-professional-with-service-pack-1-product-key-p-3533.html